![]() Of all Air Max models, the 97 is arguably the most embedded in the fashion world. Years later, Nike dedicated an entire book that captures the history of Italy's love affair with the Air Max 97, entitled Le Silver : An Italian Oral History of the Nike Air Max 97. The 3M lines on the metallic upper created a reflective effect when photographed with a flash that added to its allure. Italy's craze for the design was so manic that Nike centred marketing campaigns around the Air Max 97 for its 20th anniversary in 2017.Ī subculture of artists, writers and the nightlife scene was fascinated with the running shoe's futuristic design that quickly swept the country. The Air Max 97 made its way to Milan Fashion Week's runway and onto the feet of athletes and celebrities like Olympian Michael Johnson and Sporty Spice. "Le Silver," as the style was dubbed, attracted an underground community of artists and club-goers, and quickly found its calling within Italy's fashion circles. Once in a while, a running shoe becomes synonymous with a geographic region. Though it was thought that inspiration for the Air Max 97 came from a Japanese bullet train, Tresser later revealed he was actually inspired by a raindrop in a puddle and the titanium metal frames on BMX bikes. Lil Nas X is reportedly all set to release a pair of exclusive. A Metallic Gold variation was released two years later. Lil Nas Xs Nike Air Max 97 Satan Shoes x MSCHF leaves Twitter scandalized. ![]() A futuristic use of metallic hues, wavy lines and reflective 3M resulted in the Silver Bullet's OG release. Tresser transported aesthetic elements from his recent work on the Nike Air Zoom Spiridon and the Nike Mercurial soccer cleat to create a striking design that almost looked too good to wear and scuff up. In 1997, Christian Tresser was challenged with designing the Air Max 97, on the heels of two previously failed attempts before him. And while the Air Max was initially designed for running, it quickly transcended performance and embraced its inner fashion running shoe–in particular, the Nike Air Max 97. It bridges sport and culture and fosters creativity in all aspects of design–from bold colourways to unique graphic applications to innovative materials. You may have to select a menu option or click a button.Each year seems to bring a reimagined version of the Nike Air Max. ![]()
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